April 12, 2021

    Diffusion of Innovation Theory

    Luciana, a nineteen-year-old college student, lives in a coastal town in southern Italy and loves going to the beach. During…
    April 9, 2021

    Impact of Physician Attitudes on Patient Behavior

    Carmen was a sixty-one-year-old Spanish woman visiting her relatives in the United States. (The name of the patient as well…
    April 1, 2021

    Custom Audiences to grow your Facebook fan base

    Audience definition Segment your customer base into groups you want to target with specific messages or campaigns. Each audience is…
    April 3, 2021

    Combatting Social Media Fatigue

    You shouldn’t neglect an ironic new opportunity for social media ad campaigns: poking fun at social media. There’s no question…
    April 15, 2021

    The Nineteenth-Century City

    At the root of glamour, however, is a set of social and cultural changes that took place in the late…
    April 26, 2021

    Technology to Help Students Take Responsibility for Idea Improvement

    Introduction There is an abundance of digital technology available that can help students grasp ideas (through simulations and games, for…
    May 1, 2021

    Evolution of Enterprise Systems Architectures

    Process orientation in general and business process management in particular are parts of a larger development that has been affecting…
    April 20, 2021

    An Episode from the Life of a Designer

    The final part of this essay is a short case study which is intended to demonstrate the kind of empirical…
    April 16, 2021

    The Golden Age of Hollywood

    By the last two decades of the twentieth century, Hollywood had shed many of the trappings of glamour that had…
    May 4, 2021

    AV Foundation Framework

    Version 2.2 of the iPhone SDK introduced a new framework for playing and mixing audio: AVFoundation. The AVFoundation framework provides…
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