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5 Important Facts That You Should Know About Instagram Reels

A feature of Instagram that has everyone hooked is Instagram reels. Instagram reels are short videos which span from 15 seconds to maximum 1 minute. You can draft short entertaining, informative videos on reels. You all must be aware how compelling Instagram reels are from the time that we spend aimlessly scrolling through reels. Post the ban of Tik-tok Instagram reels took up to new heights and has replaced Tik-tok. Instagram reels are short videos that can be made by adding various sounds, filters and AR effects. This feature of the Instagram ecosystem is highly popular. We must be aware of reels, unless you were living under a rock. But there are still certain things you need to know about Instagram reels that would completely change your experience with making reels and their response.

1. Instagram reel size provides more canvas area:

When compared to Tik-tok reels provide more canvas area to work on. You get more space due to the collapsible captions and right aligned buttons over the video. Now we all are aware of what reels are and how to draft one? But it’s more than that. Whenever you record a reel with the reels camera you need not worry about the size or frame as it fits the screen automatically. But in case you are uploading the reel video from an external source, say your gallery and have drafted it in a different camera, you need to pay heat to the dimensions and size of your video, to avoid blurry, cropped or incorrectly aligned video. In. Shoot your video vertically and make sure your video follows the aspect ratio of 9:16 and has a dimension of 1080 x 1920 pixels to fit properly in the frame to avoid blurring and cropping of the photo.

2. Instagram reels were a strategy to replace Tik-tok:

Instagram saw great potential in reels. Instagram always adds to up features that it finds working well on other platforms. Since Tik-tok was doing so good Instagram copied this feature and released reels on Instagram. Post the ban of Tik-tok, reels became highly popular and is now used massively by billions of users all across the world. Although, Instagram reels are alternative to Tik-Tik but Instagram does not provide an option to save videos in mobile as TikTok does. Users need to use third-party websites like StoriesIG to save those reels in mobile phone or desktop.

3. Instagram reels ads:

Conferring the popularity of reels and the compelling nature that has millions of users hooked to it, Instagram released reels ads. You can now post ads on reels. This is the best way to improve traffic to your profile and boost sales and reach. While posting an ad on an Instagram business account choose to place the ad manually and select reels option. Your ad will now be displayed in between the reels. Ads on reels do better than any other place.

4. Reels are the best way to get discovered:

If you want to boost your engagement on Instagram, simply place your content on reels. As per a survey reels are watched by many millions of people. The maximum used feature today on Instagram is reels. If you wish to get discovered try posting your content on reel. Optimize it with keywords and hashtags for it to reach the ‘explore page’. This helps you mask maximum views and even enhances your reels.

5. Use of reels in various countries:

Reels are watched by millions of people worldwide. Maximum reels are watched by people of the USA and India. Our country has got its name amidst the top countries watching reels. Almost every citizen of India today watches reels and even drafts it adding onto the popularity of this feature, especially post the ban of Tik-tok in India.

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